Shahrazad Esfarjani’s attendance at the Faculty of Management of Amirkabir University
Shahrazad Esfarjani attended a group of Amir Kabir University students with the aim of teaching the concepts of branding and brand narrative. This meeting was held at the Faculty of Management of Amir Kabir University at the invitation of Dr. Alireza Sheikh. In this workshop, while teaching the fundamental principles of branding and sharing successful […]
Happy New Year 1402
In the first days of spring 1401, thanks to the guide and friendship, we went around Soltanieh to see the Dragon Temple. It is said that Arghun Shah built a temple in the heart of the mountain, the remains of which still remain in the form of two magnificent dragons. While I was walking there […]
15th birthday?
15 سال پیش در 15 اسفند ماه، دنیای من عوض شد. از شرکت خودم#داروگ بیرون زدم. به درخواست خودم. بدون آنکه بدانم به کجا میروم! یا اصلا میخواهم بروم؟ ولی امروز بعد از 15 سال دلم خواست این خروج را جشن بگیرم. خروجی که در ابتدا برایم روزها و شبهایی پر از سختی و رنج […]
Branding meeting in the field of handicrafts
On the 20th of February, a meeting titled “Getting to know about branding and its importance in the field of handicrafts” was held for the first time at Malek National Library and Museum. This meeting was held under the management of Mr. Saharani, who has taken a new way to introduce and improve Iran’s handicrafts, […]
Seven steps of packaging design
The workshop “Seven steps of packaging design” was held during a short trip that Shahrazad Esfarjani had to the historical city of Yazd in January 1401 and was held in cooperation with the tourism cluster of Yazd University of Science and Art. This workshop specialized in the topic of “Effective packaging for handicraft goods”. Considering […]
Avida podcast
How do brands build their organization with stories? Shahrazad Esfarjani, invited by Avideh advertising agency, had a talk about brand storytelling, which was published in the new series of Avida talks. Click to listen to this episode
The eighth period of narration
Delivery time: The last session of the 8th business narrative course was held in February 1401 with the final presentation of the projects by the students of this course. Shahrazad Esfarjani, the facilitators of this course and a group of graduates of previous courses were present in this meeting. Course introduction: “Business Storytelling Course”, which […]
Brand Tower event
Shahrazad Esfarjani, after several decades of service in the field of graphic design and packaging, advertising and branding in the private sector and years of learning from world-class professors and schools, finally realized his dream of creating a model to understand the complexities of this field. This model was unveiled on 29 September 1401 during […]
Branding and healthy food
The workshop “Seven steps of packaging design” was held during a short trip that Shahrazad Esfarjani had to the historical city of Yazd in January 1401 and was held in cooperation with the tourism cluster of Yazd University of Science and Art. This workshop specialized in the topic of “Effective packaging for handicraft goods”. Considering […]